Twelve Ways to Kill Stakeholder Trust
by Barbara Brooks Kimmel, Founder Trust Across America-Trust Around the World
These days it does not take much to lose stakeholder trust given that most organizations have failed to build that essential trust bank account. Now, facing a low balance, many companies are scrambling to find an easy and quick deposit into their account. That is not how trust is built. There are no quick fixes and work arounds are dangerous, further eroding trust despite what leaders are being told. These trust substitutes fail time after time and then like clockwork a new one takes its…