The Business Case for Trust 2022

Contrary to what many executives are lead to believe, trust is not a “soft” skill. In fact in today’s challenging business environment it may mean the difference between survival and failure. Trust impacts an organization in multiple ways. The following some of the most reliable and current research supporting the business case for trust.


  • According to the proprietary FACTS® Framework research conducted by Trust Across America-Trust Around the World, over a 10-year period the most trustworthy public companies outperformed the S&P 500…



Barbara Kimmel

Founder Trust Across America-Trust Around the World. Author of Award Winning TRUST Inc. series